Brand Vm Gurugram (India)

Reliance Retail · India · Refreshed 9 days ago

About this role

Role & responsibilities Own and implement brand-specific visual merchandising strategies across EBOs, MBOs & SIS Plan and execute seasonal window displays, in-store presentations, mannequin styling, and campaign-led visual rollouts Collaborate with design, marketing, and retail teams to ensure storytelling and product focus are seamlessly aligned with brand objectives. Manage vendor coordination for prop sourcing, installations, and budget control. Conduct regular VM audits and training for store staff to ensure compliance with brand guidelines. Support new store openings (NSOs), campaign launches, and regional adaptations with clear planning and execution checklists. Drive innovation through visual concepts while maintaining commercial impact and execution feasibility. Preferred candidate profile Creative and execution-focused Visual Merchandising skilled with 26 years of experience in fashion/luxury retail across EBO, MBO, and SIS formats. Strong expertise in seasonal VM planning, window displays, and campaign-led rollouts aligned with brand storytelling. Proven ability to collaborate cross-functionally, manage vendors and budgets, and ensure VM compliance through audits and training. Balances cutting-edge visual concepts with solid commercial acumen to drive sales and customer experience.

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